Anya Hindmarch's Be a Bag service was inspired by a present Anya once gifted to a friend, the passport photo of their first-born child digitally printed onto a bag. After seeing the wonderful reaction the present received, the Be a Bag concept was born.

Whether it’s for a child heading off to school, a bedside companion for a grandparent, or as a holiday thank you, the Be a Bag washbag is the perfect gift for a loved one, transforming your most treasured memories into a bespoke accessory.